ABOUT DIE WITH YOUR BOOTS ON
DIE WITH YOUR BOOTS ON is an alternative fashion boutique located in downtown Salem. Founded by Amber Newberry in 2018, the company prides itself on outside-the-box thinking, size-inclusive and body positive fashion, and an emphasis on collaborative partnerships with emerging artists and small batch brands. With the mantra “Fearless Fashion”, DIE WITH YOUR BOOTS ON is known for encouraging everyone to wear what makes them feel good. Love the outfits on our models? You can buy them in your size via the links provided!
ABOUT FOXBLOOD
FOXBLOOD is a full-scale modern noir fashion house run from the heart of downtown Los Angeles. Featuring a mostly minimalist, ready to wear line. The company is woman owned and operated and specializes in size inclusive style. Founded by designer Lindsay Hearts, FOXBLOOD has been a cornerstone brand at DIE WITH YOUR BOOTS ON from the very beginning.
ABOUT VRTICAL MEDIA
VRTICAL MEDIA was established by Jay Salois to connect people to businesses and worldwide travel virtually through 360 photography and video. By providing an inclusive experience, VRTICAL MEDIA creates a sense of wonder and connectivity that can only be achieved through immersion.
ABOUT PIONEER VILLAGE
Built in 1930 to mark the tercentennial of Massachusetts, Pioneer Village is America's first living history museum. The village sits on three acres of land and contains various examples of colonial architecture: dugouts, wigwams, thatched roof cottages, and the Governor's Faire House. Culinary and medicinal gardens and a blacksmith shop further interpret early 17th-century colonial life. Pioneer Village is open seasonally for visitors and is the setting for Black Veil’s The Salem Night Faire each October. It was also used as a filming location for Hocus Pocus (1993), The Scarlet Letter (1934), and the Hulu series Castle Rock (2018).
ABOUT THIS PROJECT
DIE WITH YOUR BOOTS ON founder, Amber Newberry, has long held a deep love for Salem and its history and often searches for ways to capture the feeling of magic and wonder that comes with a visit to the Witch City. In seeking out an immersive way to give her customers that opportunity from anywhere in the world, AR and VR became a focus. In partnering with VRTICAL MEDIA and the team at PIONEER VILLAGE, along with a little enchantment from the DIE WITH YOUR BOOTS ON and FOXBLOOD teams, this virtual experience was created as a way for people cross the globe to visit Salem, no matter where they are. This project can be enjoyed from your phone or tablet, a computer, or through a VR headset.
Thanks to everyone involved!
CREDITS:
Creative Direction & Styling by the DIE WITH YOUR BOOTS ON TEAM: Amber Newberry, Laurie Moran, Shannon Keelan
Fashion Designed by: Lindsay Hearts and the FOXBLOOD team
360 photography, video, and virtual tour creation: Jay Salois, VRTICAL MEDIA
Location: Pioneer Village. Thanks to Elizabeth and James for use of this amazing space
Special thanks to our models: Lindsay Hearts, Gina Luzi, Journee LaFond, Julia Tinker
On-Site Assistants: Eva Ferreira and Nicholas Izzo
ABOUT DIE WITH YOUR BOOTS ON
DIE WITH YOUR BOOTS ON is an alternative fashion boutique located in downtown Salem. Founded by Amber Newberry in 2018, the company prides itself on outside-the-box thinking, size-inclusive and body positive fashion, and an emphasis on collaborative partnerships with emerging artists and small batch brands. With the mantra “Fearless Fashion”, DIE WITH YOUR BOOTS ON is known for encouraging everyone to wear what makes them feel good. Love the outfits on our models? You can buy them in your size via the links provided!
ABOUT FOXBLOOD
FOXBLOOD is a full-scale modern noir fashion house run from the heart of downtown Los Angeles. Featuring a mostly minimalist, ready to wear line. The company is woman owned and operated and specializes in size inclusive style. Founded by designer Lindsay Hearts, FOXBLOOD has been a cornerstone brand at DIE WITH YOUR BOOTS ON from the very beginning.
ABOUT VRTICAL MEDIA
VRTICAL MEDIA was established by Jay Salois to connect people to businesses and worldwide travel virtually through 360 photography and video. By providing an inclusive experience, VRTICAL MEDIA creates a sense of wonder and connectivity that can only be achieved through immersion.
ABOUT PIONEER VILLAGE
Built in 1930 to mark the tercentennial of Massachusetts, Pioneer Village is America's first living history museum. The village sits on three acres of land and contains various examples of colonial architecture: dugouts, wigwams, thatched roof cottages, and the Governor's Faire House. Culinary and medicinal gardens and a blacksmith shop further interpret early 17th-century colonial life. Pioneer Village is open seasonally for visitors and is the setting for Black Veil’s The Salem Night Faire each October. It was also used as a filming location for Hocus Pocus (1993), The Scarlet Letter (1934), and the Hulu series Castle Rock (2018).
ABOUT THIS PROJECT
DIE WITH YOUR BOOTS ON founder, Amber Newberry, has long held a deep love for Salem and its history and often searches for ways to capture the feeling of magic and wonder that comes with a visit to the Witch City. In seeking out an immersive way to give her customers that opportunity from anywhere in the world, AR and VR became a focus. In partnering with VRTICAL MEDIA and the team at PIONEER VILLAGE, along with a little enchantment from the DIE WITH YOUR BOOTS ON and FOXBLOOD teams, this virtual experience was created as a way for people cross the globe to visit Salem, no matter where they are. This project can be enjoyed from your phone or tablet, a computer, or through a VR headset.
Thanks to everyone involved!
CREDITS:
Creative Direction & Styling by the DIE WITH YOUR BOOTS ON TEAM: Amber Newberry, Laurie Moran, Shannon Keelan
Fashion Designed by: Lindsay Hearts and the FOXBLOOD team
360 photography, video, and virtual tour creation: Jay Salois, VRTICAL MEDIA
Location: Pioneer Village. Thanks to Elizabeth and James for use of this amazing space
Special thanks to our models: Lindsay Hearts, Gina Luzi, Journee LaFond, Julia Tinker
On-Site Assistants: Eva Ferreira and Nicholas Izzo